It looks dated.
The site no longer reflects the quality of the business behind it.
Website redesign
Is your current website starting to feel a bit dated?
It really shouldn’t feel like something you just put up with.
We’ll look at what you have now, what’s working, what isn’t, and what your business actually needs next — then build a fresh website around that. No patching up old code. No forcing your new site into the limitations of the old one.
We use your current website as a reference point, carry forward what’s worth keeping, and create the replacement properly from scratch.
Book a Free Website Review
We’ll show you where your current website may be holding your business back, what we’d change, and how a new site could improve the experience for your customers.
Does any of this sound familiar?
Your business changes.
Your website should too.
Sidewinds Studio offers website redesign packages to small businesses UK-wide from our hub in Telford, Shropshire.
Maybe your services have evolved, your branding has moved on, or the site simply doesn’t feel like a fair reflection of the business anymore. Sometimes it still technically “works” — but that doesn’t mean it’s doing a good job.
A dated website can make a business feel less established, make information harder to find, and create friction where there really shouldn’t be any. If you find yourself avoiding sending people to your own website, that’s usually a pretty good sign it’s time to rethink it.
It’s awkward on mobile.
Things feel cramped, fiddly or harder to use than they should.
Your business has moved on.
Services, branding or priorities have changed, but the website hasn’t.
People struggle to find what they need.
Important information is buried, unclear or spread across too many pages.
It isn’t bringing in enough enquiries.
The site exists, but it isn’t doing much to turn visitors into customers.
You avoid sending people to it.
If you’re more comfortable sharing your Instagram than your website, that speaks volumes.
It feels difficult to update or maintain.
Small changes become a hassle, so the site gradually falls further behind.
It just doesn’t feel like you anymore.
The business has personality, but the website doesn’t show it.
What we keep
A redesign doesn’t mean losing everything.
Starting again with the website doesn’t mean starting again with the business.
We’ll look at what’s already worth keeping — your domain, email setup, useful content, photography, branding and any SEO value your current site has built up — and carry the right things forward into the new site.
The aim isn’t to replace things for the sake of it. It’s to keep what still works, improve what doesn’t, and build the new website properly around where your business is now.
- Your domain can stay the same.
- Your existing email addresses can usually stay exactly as they are.
- Good content doesn’t need rewriting just because the site is new.
- Existing photos and brand assets can be reused where they still fit.
- Important SEO work should be protected, not casually thrown away.
- Your current website stays live while we build the new one, so there’s no need for your business to disappear online while the work is happening.
What we improve
What we actually improve.
A new website should do more than look newer.
We’ll rethink how the site works as a whole — how people move through it, what they notice first, how easily they find what they need, and how naturally they’re guided towards getting in touch.
A clearer structure.
Pages and content organised around what your customers actually need to find — without making them hunt for it.
A better mobile experience.
Designed properly for smaller screens, rather than feeling like a desktop website that’s been squeezed onto a phone or tablet.
A stronger path to enquiry.
Clear ways for potential customers to take the next step, with a more natural journey from arriving on the site to getting in touch.
A website that actually feels like your business.
Stronger use of your branding, personality, imagery and content — instead of something generic or interchangeable.
A faster, easier experience.
Less clutter, fewer unnecessary distractions and a site that feels straightforward to use.
Stronger foundations for search.
We’ll preserve useful SEO value — how easily someone can find you with a search engine — where possible and make sure the new site has the right on-page foundations to build on.
Beauty Spot · Before and after
A fresh start can make a big difference.
Beauty Spot had an established website, but the design and mobile experience no longer reflected the business behind it.
We rebuilt the site from scratch around the salon as it is today — clearer, more polished, easier to use, and designed properly for modern screens.
Same business. A very different first impression.
View the Beauty Spot projectOur process
From review to launch.
We
Review
We look at your current website, what’s working, what isn’t, and what your business needs now.
We
Recommend
We explain what we’d change, what’s worth keeping, and where a new site could make the biggest difference.
We
Build
We create a fresh website from scratch, using the right parts of your existing site as a reference point.
You
Review
You give feedback. We refine the site until it feels right.
We
Launch
Your new website goes live, with the important parts of your existing setup carried forward properly.
Free Website Review
Not sure what your website actually needs?
Start with a Free Website Review.
We’ll take a proper look at your current website and give you straightforward feedback on what’s working, what may be holding it back, and where we think the biggest opportunities are.
We’ll look at:
- What already works well
- What feels dated or difficult to use
- How the site works on phones and tablets
- Whether customers can easily find what they need
- How clearly the site guides people towards getting in touch
- How well the website reflects the business today
- What we’d prioritise if it were ours
And if we don’t think you need a completely new website, we’ll tell you.
What happens next?
After your Free Website Review, we’ll call you to talk you through our recommendations and explain what we think would make the biggest difference to your business. If a new website makes sense, we can show you how we’d approach it. If it doesn’t, there’s no pressure to take things any further.
We’ll send you our Website Recommendations by email after the consultation for you to look over while you think things through.
Book my Free Website ReviewPricing
What does a website redesign cost?
Because we’re building a fresh website from scratch, the cost depends on the size of the site and what your business actually needs.
Most redesign projects will fit within our existing Launch (£549), Signature (£749) or Standout (£999) packages, so you’ll still have a clear idea of what’s included and what you’re paying for.
- No surprise rebuild fee.
- No separate charge just because you already have a website.
- We’ll recommend the package that fits the new site you actually need — not the old one you’re replacing.
If your existing website has anything more complex that needs recreating or replacing, we’ll explain that clearly before you decide whether to go ahead.
View our website packagesWebsite redesign FAQs
The useful questions,
answered clearly.
Do I actually need a completely new website?
Not always. That’s one of the things we’ll look at during the Free Website Review. If we think your current site still has plenty of life in it and doesn’t need replacing, we’ll tell you.
Why isn’t my website generating enquiries?
There usually isn’t one single reason.
Sometimes the problem is design: the website feels dated, difficult to use or doesn’t work particularly well on mobile. Sometimes the messaging is unclear, important information is hard to find, or visitors aren’t being given an obvious next step.
But the website itself may only be part of the picture. The quality of your website visitors, your offering, pricing, reputation and how well the site matches what potential customers are looking for can all affect enquiries too. Sometimes it can be as simple as making sure the information on your site is accurate and consistent, so Google finds it easier to make your site appear in relevant search results.
That’s why we wouldn’t recommend a redesign just for the sake of it.
If you’re not sure what’s holding your website back, our free website review gives you a straightforward outside perspective on what’s working, what could improve and what we’d prioritise.
Can I keep my existing domain?
Yes. In most cases, your domain can stay exactly as it is and simply point to the new website when it’s ready.
Will my email addresses still work?
Usually, yes. Your email setup is separate from the website itself, so rebuilding the site doesn’t normally mean changing your email addresses.
Can you reuse my existing content and photos?
Absolutely. If your current copy, photography or branding still works well, we can carry it forward into the new site rather than replacing things unnecessarily.
Will changing my website affect my Google rankings?
A rebuild needs to be handled carefully, but we’ll preserve useful SEO value where possible and make sure the new site has the right foundations in place from launch.
Will my current website go offline while you build the new one?
No. Your existing site stays live while we build the new one separately. We only switch over once the replacement site is ready to launch.
What if my current website has something more complicated on it?
Then we’ll look at it properly and tell you whether it can be recreated, replaced, or needs a separate quote before you commit to anything.
Not sure what your website needs?
That’s exactly what our Free Website Review is for.
We’ll take a proper look at your current site, talk through what’s working and what isn’t, and explain where we think a fresh website could make the biggest difference. If the review shows that a new website could help, we’ll invite you to a free consultation to talk through our recommendations.
We’ll send you our Website Recommendations by email after the consultation for you to look over while you think things through.
Book my Free Website Review
No obligation. No hard sell. Just straightforward advice.